Heritage surf brands Op and Gotcha are the first to launch an exclusive partnership with Urban Outfitters -- under the brand Icons of Culture, a provider of vintage surf apparel to a new generation of consumers.
The American model, and daughter of Lionel Richie and Diane Alexander, will spearhead the campaign for latest Adidas Originals sneaker, the INIKI, which will be exclusively sold by Foot Locker in Europe.
L’Oréal-owned cosmetics brand The Body Shop has launched a £10m, three-year digital transformation strategy in a bid to revamp its online appeal. As part of this, it has launched a new mobile-first e-commerce site.
Ethiopian Kenenisa Bekele partly blamed his state-of-the-art Nike shoes for his failure to win the London Marathon on Sunday. Bekele was wearing Nike’s Zoom Vaporfly Elite shoesand said they caused blistering.
The Yooxygen Award, which is named after Yoox's sustainability program, will be awarded to a BFA Fashion Design graduate. The recipient will also partake in an internship at the Yoox headquarters in Milan.