The Japanese brand has signed an agreement with the International Paralympic Committee to become its official supplier until the end of 2020 in a major deal that will position it as a leader in the para sports arena.
American trade show organizer UBM has confided the development of its new event to Pierre-Nicolas Hurstel. Remode, a networking event for brands, with conferences, meetings and demonstrations, is slated for November.
It looks like times were tough for Japanese sports giant Asics during Q1 as the company’s consolidated net sales and profits were down. But at least the percentage profits fall was less than the sales drop.
The Australian Olympic Committee has announced that Japanese sportswear corporation Asics will be the Australian team’s official apparel partner for all Olympic competitions up to the Tokyo 2020 Summer Games.
Major Australian cricket team sponsors including Asics and Qantas Airways said on Monday they were assessing their relationship with the country’s favorite pastime as the fallout from a ball-tampering scandal escalates.
Nike has dominated Brand Finance's most valuable apparel brand ranking in 2018, followed by giants H&M and Zara and Adidas, with luxury labels Hermès, Louis Vuitton, Gucci and Cartier all trailing close behind.