×
66
Fashion Jobs
SHISEIDO
Singapore - Marketing Manager, Fragrance
Permanent · Singapore
ESTÉE LAUDER
Marketing Executive, Estee Lauder, Travel Retail Apac
Permanent · Singapore
SHISEIDO
Marketing Executive, Laura Mercier
Permanent · Singapore
SHISEIDO
Singapore - Training Manager, Shiseido
Permanent · Singapore
SHISEIDO
Travel Retail - Brand Manager, Anessa & Elixir
Permanent · Singapore
SHISEIDO
Singapore - Marketing Manager, Shiseido
Permanent · Singapore
ESTÉE LAUDER
Marketing Manager, Origins, Aveda, Lab Series, Adf, Travel Retail Apac
Permanent · Singapore
LEVI'S
B2B Ecommerce Coordinator
Permanent · Singapore
LEVI'S
HR Operations Specialist
Permanent · Singapore
ESTÉE LAUDER
Manager, Integrated Marketing, Travel Retail Apac
Permanent · Singapore
LEVI'S
Digital Selling Operations Manager
Permanent · Singapore
ESTÉE LAUDER
Marketing Executive, la Mer, Travel Retail Apac
Permanent · Singapore
ESTÉE LAUDER
Assistant Marketing Manager, Mac, Travel Retail Apac
Permanent · Singapore
SHISEIDO
Travel Retail - Brand Manager, Prestige (Ipsa/The Ginza/Baum)
Permanent · Singapore
SHISEIDO
Singapore - Marketing Manager, Nars
Permanent · Singapore
SHISEIDO
Singapore - General Manager, Prestige Division
Permanent · Singapore
SHISEIDO
Asia Pacific - Regional Marketing Manager, Shiseido
Permanent · Singapore
SHISEIDO
Asia Pacific - Regional Marketing Manager, Laura Mercier
Permanent · Singapore
SHISEIDO
Travel Retail - Finance Analyst
Permanent · Singapore
LEVI'S
Regional Total Rewards Manager
Permanent · Singapore
LEVI'S
Manager, Trade Compliance - Regional
Permanent · Singapore
L'OREAL GROUP
Regional E-Commerce Business Data Analyst
Permanent · Singapore
Published
Jun 23, 2021
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Reformation to open in Covent Garden

Published
Jun 23, 2021

Reformation is to open a new London flagship in Covent Garden with the sustainable fashion brand having agreed terms to open at 27 King Street through landlord Capital & Counties (Capco).


Reformation



It follows the success of its first London store (in Westbourne Grove) that opened two years ago and comes amid a spate of post-lockdown openings as London prepares for tourists to trickle back.

Opening in Covent Garden will expose it to a quite different customer base than the Westbourne Grove location with (in usual times) it being an international and domestic tourist magnet, as well as key for office workers and those visiting London for entertainment in the evenings.

The 12-year-old brand hasn’t given an opening date but it will be offering its sustainably-focused, vintage-inspired designs and limited editions.

The store itself is likely to reflect the label’s eco obsession, with its existing stores in the US and London being all about natural and recyclable materials, vintage furniture, eco-friendly fabrics, hangers, and reusable totes. The brand also offsets 100% of its stores’ electricity usage with wind energy. 

The new signing will see it close to a number of fashion and beauty names at the key shopping destination with Reformation set to open a stone’s throw away from labels such as Mulberry, Ganni, Tom Ford, Paul Smith, ba&sh, Arc’teryx, A.P.C, Polo Ralph Lauren, and Bucherer.

Copyright © 2021 FashionNetwork.com All rights reserved.